Squandering Aimlessly: My Adventures in the American Marketplace
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David Brancaccio specializes in telling stories important to our democracy and our economy through the eyes of the real people who live in the cross-hairs of crucial issues. His accessible yet authoritative approach to investigative reporting and in-depth interviewing earned his work the highest honors in broadcast journalism, including the Peabody, the Columbia-duPont, the Emmy, and the Walter Cronkite awards. As host and senior editor of public television’s NOW on PBS broadcast, David brought his engaging, probing style to beats that included business and finance, the environment, national security, and human rights, and much more.
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BBC World News America is a newscast hosted by Matt Frei and featuring Katty Kay and Ted Koppel. Our three part series takes me to some of the worst towns in America in a search for signs of economic vigor. You may have better suggestions for vacation spots: Kokomo, Indiana; Rockford, Illinois; Youngstown, Ohio. Each city has very high unemployment and had been featured in various lists of “most miserable” or fastest dying American cities. Yet something fascinating is happening in each city that points to a better future. Check out “Best of the Worst,” Monday, 6/28, Wednesday, 6/29, Friday, July 2. 6 pm EST, 7 pm Central on BBC America.
There is a West African proverb I have often shared. It reads “One must come out of one’s house to begin learning.” Those were the operative words of NOW on PBS in its eight-plus years on the air: get our cameras out of the studio and out into the world to learn from you about what’s broken and what is working. That journey has come to the end—the program broadcast its last episode as April came to a close. Here is a final look at just some of what we learned during our run.
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Suppose you found a lantern, gave it a rub, and wished that everyone in the world would act ethically and lawfully, henceforth and in perpetuity. Imagine a world of law-abiding citizens. I would want to live in that world. Yet what a disaster that would be for the economy. If everyone did the right thing, the standard measure of the economy, Gross Domestic Product, would fizzle into the abyss.
Read More »September 11, 2001
David anchored the Marketplace evening program on the day of the attacks at the World Trade Center and the Pentagon.
Featuring David Johnson
An example of the Friday Wall Street Week in Review with David Brancaccio and Dallas stock broker David Johnson.
Excerpt from a Marketplace special report on the creation of the Dreamworks movie studio in Los Angeles.
Squandering Aimlessly: My Adventures in the American Marketplace
Learn More »